Meta’s Threads has reached a major milestone, crossing the impressive threshold of 400 million monthly active users and now surpassing X (formerly Twitter) in daily engagement. With this achievement, Meta is introducing an innovative feature called ‘Dear Algo,’ a sophisticated artificial intelligence system designed to give every user individualized control over their digital experience. Rather than relying solely on a universal algorithm, Threads’ new AI tool allows people to collaborate with technology in shaping their own feed, signaling a transformation in how social media caters to personal interests and community interactions.
‘Dear Algo’ functions as an intelligent curator that seamlessly interprets user behavior, preferences, and engagement patterns to craft a feed that feels uniquely tailored to each individual. This elevates the concept of personalization from passive consumption to active participation, granting users both creative input and algorithmic transparency. In doing so, Meta empowers people to refine what they see, enhancing relevance while reducing noise within their social streams. It is a compelling evolution that fuses artificial intelligence with human agency — a shift from algorithmic dominance toward meaningful custom curation.
Beyond the technological sophistication, Threads’ growing influence reflects broader cultural momentum in online socialization. By surpassing 400 million users worldwide, the platform now stands as one of Meta’s fastest-expanding ecosystems. Its AI-infused updates not only mirror a competitive response to platforms like X but also redefine how digital communities form, communicate, and sustain engagement in real time. ‘Dear Algo’ embodies Meta’s vision for a future where personalization and connection coexist harmoniously, enabling each user to experience social interaction through the distinctive lens of their own interests and identity.
In essence, this development symbolizes more than another product enhancement — it represents a new phase in the relationship between users and the algorithms that shape their digital narratives. As Threads continues to climb in popularity, the platform demonstrates how advanced AI, thoughtfully integrated, can transform social media from a one-size-fits-all experience into something dynamic, adaptive, and deeply personal. #Threads #Meta #ArtificialIntelligence #DigitalInnovation
Sourse: https://www.businessinsider.com/meta-threads-dear-algo-gives-users-control-over-their-feeds-2026-2