Maria Diaz of ZDNET reports that Apple’s much-loved AirTag—specifically the first-generation version offered in a convenient four-pack configuration—is now available at Best Buy for just $60, reflecting a notable savings of $39 from its original price. This compelling promotion gives consumers a chance to secure the original AirTag design at the most affordable rate yet, especially timely as Apple recently refreshed its smallest and most practical gadget lineup with the release of the AirTag (Gen 2). The first-generation tracker, which had remained unchanged since its initial debut, has now received a successor that refines and elevates its capabilities.
Since its introduction in 2021, the AirTag has proven to be a remarkably versatile tool within Apple’s ecosystem. Leveraging Bluetooth connectivity in conjunction with the Find My network, these compact discs have enabled users to determine the real-time location of commonly misplaced possessions. Travelers often attach them to suitcases to navigate complex airport baggage logistics, while others simply slip them into keychains, handbags, wallets, or backpacks for effortless item recovery. Over the years, the original AirTag has earned a reputation for simplifying daily life by offering peace of mind and saving both time and frustration associated with losing personal belongings.
With the release of the second-generation model, Apple introduced several hardware enhancements—most notably, a louder and more resonant built-in speaker, which makes locating misplaced items audibly easier, and an expanded tracking range for improved precision. The new AirTag iteration also employs the same advanced Ultra Wideband (UWB) chip integrated in Apple’s most recent flagship devices, including the iPhone 17 family, the iPhone Air, and the Apple Watch Ultra 3 as well as the Series 11. These internal updates reinforce Apple’s focus on precision and connectivity while maintaining the signature minimalist design users are familiar with. ZDNET highlights that these upgrades create a more intuitive user experience, particularly for those who regularly travel or manage multiple valuables across various locations.
However, even with these advancements, the first-generation AirTag continues to hold its own as a highly dependable and efficient tracking tool. Consumers who primarily wish to tag objects within their homes—or carry a tracker for everyday personal items—will find that the Gen 1 models deliver virtually identical functionality for such localized uses. For instance, locating a misplaced remote control or set of keys does not require the expanded range introduced in Gen 2. In this sense, the original AirTag remains perfectly sufficient for most daily applications, making this Best Buy discount particularly valuable. As newer inventory replaces older stock across stores, these initial versions are being offered at record-low prices, making now an ideal opportunity to purchase them before they are phased out.
ZDNET’s article also reflects a personal perspective from the writer, who continues to rely on earlier AirTags to track luggage, bags, and other belongings with consistent reliability. The process of simply replacing the AirTag’s small battery extends its life seamlessly and reinforces how durable and practical the first-generation model remains. From that standpoint, the purchase decision isn’t merely about chasing the most recent product but rather about measuring functional necessity against cost-effectiveness. For many users, new features—while appealing—do not justify the full cost of upgrading when the current generation continues to perform admirably.
The author’s conclusion is pragmatic: technology does not always demand immediate upgrades. Newer hardware might offer enhancements that are attractive in theory, yet those improvements may not be essential for everyday tracking tasks. Therefore, choosing to invest in the discounted first-generation AirTags now not only saves money but also ensures continued reliability throughout upcoming travel seasons. The newer model will still be available—likely at an even lower price—should the need arise later.
ZDNET’s rating of this deal underscores its exceptional value proposition. The outlet characterizes it as the most competitive pricing it has ever observed for the AirTag four-pack. Although the product is not the latest version, it continues to deliver precise Bluetooth-based location tracking reinforced by the robust Find My network. This makes it particularly well-suited for consumers using AirTags in contained environments such as homes, offices, or during travel with personal luggage. The deal does not currently list an expiration date, but readers are reminded that promotional events like these are often constrained by limited supplies and may end without notice.
True to its mission, ZDNET reiterates its commitment to identifying and sharing only the best deals. The publication’s expert team constantly monitors ongoing promotions to verify availability and ensure the accuracy of information provided. Readers who may have missed a specific deal are encouraged not to worry—new opportunities for savings continue to be found and highlighted on ZDNET.com.
Behind these recommendations lies ZDNET’s three-decade foundation of technology expertise: 33 years of guiding consumers toward smarter purchasing decisions, supported by a dedicated staff of 30 product reviewers and 10,000 square feet of laboratory space for rigorous hands-on testing. In 2025, ZDNET refined its methodology for evaluating deals, introducing a quantifiable editorial system that assigns rating badges to featured offers. This approach allows readers to interpret expert assessments at a glance, emphasizing transparency and reader empowerment in decision-making.
At the heart of ZDNET’s deal evaluation is a data-driven framework incorporating factors such as percentage-based discounts, product frequency, brand recognition, and editorial insights from experienced reviewers. This hybrid system blends quantitative measurement with human expertise to ensure the featured offers are genuinely worthwhile. Consequently, every deal—such as this AirTag promotion—is curated with precision for ZDNET readers, ensuring savings are both authentic and significant. As the publication advances this classification system further into 2026, it continues to refine how technology bargains are rated and communicated. The outcome is a meticulously crafted, expert-backed guide to help consumers navigate an ever-evolving landscape of digital products smartly and confidently.
Sourse: https://www.zdnet.com/article/apple-airtag-gen-1-deal/
