Samsung’s highly regarded 65-inch Frame Pro television is currently listed at an impressive $1,797.99 — a discount of approximately $402, marking a new record-low price — through both Amazon and Best Buy as part of Amazon’s much-anticipated Prime Big Deal Days promotion. This same event has also delivered a rare price reduction for the 75-inch variant, now available for around $2,197.99, reflecting an extraordinary $1,400 discount. At these prices, both versions represent the most affordable opportunities yet to purchase one of Samsung’s most design-forward and technologically distinctive televisions.
The Frame Pro is far more than a conventional television; it doubles as a sophisticated digital art display that redefines how screens integrate into elegantly designed living spaces. When the display is not being used for traditional viewing — such as streaming movies, gaming, or live broadcasts — it seamlessly transitions into what Samsung calls “Art Mode.” In this mode, the television cycles through a full-screen gallery of renowned paintings and timeless artworks, transforming an otherwise dormant black rectangle into a vibrant focal point reminiscent of a curated home gallery. Its matte-finished QLED panel enhances this illusion of authenticity, producing textures and muted reflections that allow images of classic pieces to appear strikingly similar to real framed works rather than backlit digital reproductions typically associated with LED or OLED panels.
Art Mode stands as the defining feature of the Frame Pro and embodies its singular appeal. To unlock access to the full breadth of this artistic library, users must maintain an annual subscription to Samsung’s Art Store, currently priced at approximately $50 per year. Once subscribed, users can personalize their experience by selecting specific works to display from an ever-evolving catalog that includes globally recognized masterpieces—such as Vincent van Gogh’s celebrated painting *The Starry Night*. Samsung notes that availability within the Art Store may fluctuate over time as pieces are added or removed, making it advisable for owners to save several favorites within their personal gallery in case any preferred artworks become temporarily unavailable or are replaced in the rotating collection.
From a hardware perspective, the Frame Pro’s design and engineering are clearly optimized to support its dual purpose as an entertainment device and aesthetic statement piece. Its matte QLED screen, while slightly diminishing some of the high-saturation vibrancy seen in glossy displays, dramatically reduces glare from sunlight or artificial indoor lighting, thereby preserving the integrity of both films and fine art presentations. When Art Mode is activated, the display generates a convincingly thick, digital frame—or bezel—around the chosen image, lending the illusion of an authentic framed portrait or painting. Conversely, when used for standard viewing, the television instantly reverts to an edge-to-edge image that emphasizes cinematic immersion. Samsung includes both a traditional TV stand and a wall-mounting kit, allowing owners to install the device flush against the wall to mimic the seamless integration of a picture frame.
Connectivity also receives careful consideration. The Frame Pro itself houses a single built-in HDMI port, while the remaining four HDMI inputs — along with two USB-A ports, a coaxial input, an Ethernet connection, and an optical audio output — are conveniently located on the external Wireless One Connect Box. This discrete unit serves as a centralized hub for connecting devices such as gaming consoles, streaming players, or 4K Blu-ray systems. Rather than relying on a tangle of visible wires, the One Connect Box transmits both audio and visual signals wirelessly to the display, enabling a sleek, uncluttered environment consistent with minimalist décor preferences. However, due to the inherent latency introduced by wireless transmission, the setup is less suited for gaming genres that demand instantaneous response times — like competitive fighting games or precision-based first-person shooters — where even split-second delays can influence performance outcomes.
Ultimately, Samsung’s Frame Pro television caters to individuals who view technology not merely as functional equipment but as an integral part of their interior design philosophy. For those who appreciate visual sophistication and dislike the sight of an idle screen dominating their living area, this model offers a compelling synthesis of artistic elegance and advanced display performance. With the unprecedented price reductions available during Prime Big Deal Days, it represents an ideal moment for design-conscious consumers to invest in a television that bridges the worlds of entertainment and art with exceptional harmony.
Sourse: https://www.theverge.com/tech/796826/amazon-october-prime-day-samsung-frame-pro-tv-deal-sale-2025
