Only a couple of weeks have passed since Apple’s AirPods 4 reached their previous lowest price point, generating enthusiasm among tech aficionados and loyal Apple customers alike. Yet, for those who may have overlooked or missed that earlier opportunity, there is now an even more enticing occasion to take advantage of an even deeper price cut on these highly regarded entry-level wireless earbuds. At present, the AirPods 4 can be found retailing for approximately $69 — a remarkable $60 reduction from their typical cost — available through major outlets such as Amazon, Walmart, and Target. This promotion arrives just ahead of the much-anticipated Black Friday shopping frenzy, and it translates to a nearly fifty-percent markdown, an impressive offer that positions this model as one of the most appealing deals in Apple’s ecosystem at the moment.
For individuals who are either considering an upgrade from an earlier generation of AirPods or venturing into truly wireless audio for the first time, the standard AirPods 4 represent an exemplary choice, particularly for those already embedded in the Apple product family. Their design and software integration enable them to work seamlessly across Apple devices, delivering the convenience and cohesion that characterize the company’s ecosystem. Notable functionalities include the convenience of hands-free Siri activation, allowing users to control tasks and queries through voice alone, and automatic device switching, an especially practical feature that eliminates the tedious process of manual Bluetooth reconnections. For instance, if you are enjoying music on your iPad and spontaneously decide to launch a video on your MacBook Air, the AirPods 4 will intelligently recognize this transition, automatically rerouting audio from one device to the other without requiring any interruption or manual input. In addition, their sophisticated microphone system offers outstanding voice isolation, ensuring that your voice remains crisp, clear, and easily intelligible during calls — an attribute particularly useful for those who rely on earbuds for work meetings or frequent virtual communication.
Beyond functionality, the AirPods 4 are designed to endure the demands of everyday use. They carry an IP54 rating, which indicates a robust level of protection against dust particles and brief exposure to water — for example, light rain or sweat during workouts — ensuring that they can accompany users through various activities without concern. On a single charge, they can deliver up to five continuous hours of playback time, a duration sufficient for commuting, exercise sessions, or extended listening throughout the day. Nevertheless, these earbuds do omit several premium features that are reserved for Apple’s higher-end models, such as the AirPods Pro series. They lack active noise cancellation capable of silencing environmental distractions, as well as conversation awareness — a feature that intuitively lowers volume when you begin speaking — and the innovative live translation functionality that has recently been integrated into iOS 26.
However, for those who desire these advanced listening capabilities without committing to the significantly higher cost associated with the flagship Pro line, Apple provides a balanced alternative. Shoppers can currently find the noise-canceling variant of the AirPods 4 offered at around $99.99 — representing an impressive $80 savings — available through both Amazon and Target. This option presents an ideal compromise between performance, functionality, and price, allowing consumers to experience premium features such as active noise cancellation while avoiding the premium price tag attached to the AirPods Pro 3. Altogether, these deals highlight how the AirPods 4, in either configuration, stand as one of the most accessible yet technologically refined wireless earbuds available from Apple during this year’s pre–Black Friday season.
Sourse: https://www.theverge.com/gadgets/828725/apple-airpods-4-anc-black-friday-deal-sale-2025
