Welcome back, friends and readers!

Let’s begin with a playful question—did you ever attend one of the United States’ most legendary party schools, the kind that dominates nationwide rankings and often becomes a rite of passage for young students in search of both education and revelry? One Business Insider correspondent once experienced this firsthand as an exchange student at the institution crowned as the number one party school in the country. While the reporter anticipated days filled with lectures and social festivities, what unfolded instead was an unexpected, and at times profound, life lesson that extended far beyond the party culture.

Before diving into our main highlights for the week, allow me to pause for a moment to acknowledge the glittering excitement ahead. I can almost see a vivid red carpet unfurling in our collective future, one that heralds the elegance, glamour, and anticipation of Hollywood’s awards season.

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### This Week’s Dispatch

**It’s Prom Night for Primetime**
One of the most iconic symbols of American television, the Emmy statuette, now proudly stands outside the Microsoft Theater in Los Angeles ahead of the 77th Annual Primetime Emmy Awards. This golden figure gleams against the backdrop of Thursday’s Press Preview Day, offering a tantalizing preview of what is sure to be a glittering Sunday night.

For dedicated followers of television, the Emmys represent more than mere trophies—they symbolize a celebration of storytelling, creativity, and cultural influence. Personally, I am bubbling with enthusiasm. As someone who adores television, the ceremony feels more like a festival of artistry than a simple awards function.

Hosting this year’s broadcast is none other than Nate Bargatze, a comedian whose reputation for kindness and gentleness in the cutthroat world of stand-up comedy has earned him the affectionate moniker, “the nicest man in stand-up.” The event will air live from Los Angeles’ Peacock Theater and be broadcast nationwide on CBS, ensuring that viewers across the country can share in the evening’s grandeur.

Although the main event is days away, some golden trophies have already been distributed in advance. Beyoncé, the cultural powerhouse and global icon, celebrated her very first Emmy win, marking a significant milestone on her journey toward potentially reaching coveted EGOT status. The award came for her distinctive costume designs in Netflix’s Christmas Day special, *Beyoncé Bowl*. Meanwhile, Bryan Cranston, long considered one of television’s premier actors, delighted fans by securing a win for his uncharacteristically comedic performance as a Hollywood studio executive in *The Studio.* Stephen Colbert, despite the surprising cancellation of his late-night program, nevertheless emerged as an Emmy recipient as well, a testament to his lasting influence on American television.

And if you’re wondering who else could potentially hear their name called on Sunday night, our seasoned entertainment team at Business Insider has shared insightful predictions:

– **Callie Ahlgrim, Pop Culture Senior Writer**: Callie places her confidence in Tramell Tillman for the award of *Outstanding Supporting Actor in a Drama Series.* She praises Tillman’s layered and nuanced depiction of Seth Milchick on *Severance.* His characterization manages to embody both menace and humanity, allowing the bizarre world of the series to resonate with viewers on an arrestingly human level.

– **Jason Guerrasio, Entertainment Correspondent**: Jason’s attention is on the fiercely competitive *Outstanding Lead Actor in a Comedy Series* category. While immensely talented performers populate the field, he is rooting for Seth Rogen. Rogen’s portrayal of Matt Remick, a bombastic yet sympathetic studio head in *The Studio,* showcases his mastery of physical comedy alongside an exploration of ego and vulnerability.

– **Samantha Rollins, Deputy Editor of Entertainment and Real Estate**: Samantha’s choice lies in the *Outstanding Supporting Actress in a Drama Series* category. She highlights Aimee Lou Wood’s tender yet heartbreaking depiction of Chelsea in *The White Lotus.* Although season three of the series received mixed reviews, Wood’s portrayal of the character’s optimism and fragile innocence provided the necessary warmth and depth to prevent the narrative from descending into parody. In Samantha’s words, rooting for Chelsea reflects not just admiration for the performance but a desire to support something wholly genuine and unblemished.

### A Tried-and-True Companion
While fitness fads may rise suddenly and burn out just as quickly—think Zumba, spinning, and boutique boot camps—one humble piece of exercise equipment has quietly stood the test of time: the treadmill. This stalwart of home gyms and fitness centers continues to command astonishing popularity. According to data from the Sports & Fitness Industry Association, an impressive 56.8 million Americans used treadmills in 2024, an identical figure to 2019’s statistics, suggesting a remarkable steadiness in their appeal.

What explains this longevity? The treadmill offers something for absolutely everyone. Beginners can engage in slow, steady walks, while elite athletes can test themselves with high-intensity interval sprints and steep incline climbs. Though perhaps less exhilarating than a choreographed group class, the treadmill’s very simplicity—its repetitive rhythm, predictability, and accessibility—may be the key to its enduring relevancy. In short, it remains a trusted companion, dependable year after year.

### Small Tattoos, Big Status
The latest fashion wave in body art is the rise of tiny, minimalist tattoos. Instead of elaborate, colorful designs spanning shoulders or backs, many now prefer subtle, barely-there marks etched in delicate lines. These designs are discreet yet deeply personal, chosen for their elegance, symbolism, or even their understated stylishness.

While small, they are hardly inexpensive. In New York City, for example, many of these minimalist tattoos start at a base price of fifty dollars and can easily ascend into several hundred, particularly when designed by leading artists. More than just stylistic choices, they reveal shifting cultural attitudes: tattoos, once condemned as rebellious or countercultural, are increasingly embraced as refined emblems of individuality. Today, they quietly signal both aesthetic taste and a degree of disposable income.

### TikTok’s New Satirical Star: The Performative Male
In the endlessly inventive universe of TikTok trends, the current satirical archetype gaining traction is the so-called “performative male.” This figure is not simply a character but a social critique—a young man who conspicuously performs his support of women, often in exaggerated or affected ways, to win admiration or appear enlightened.

Dress-up competitions and playful imitations have emerged across campuses and public parks worldwide. Spotting such a figure, according to the trend, is not particularly difficult: he is often adorned in loose, oversized jeans, clutching a stylish matcha beverage, and perhaps carrying a collectible Labubu toy as an accessory. Adding to the effect, he often makes a show of reading feminist theory in conspicuous public places. The collective humor around this trend lies less in criticizing men’s interest in feminism and more in pointing out the superficial manner in which some use it as performance rather than substance.

### A Night in a Copenhagen Escape
Manon Les Suites, a striking hotel located in Copenhagen, provides travelers with an immersive refuge from the city’s bustling energy. Its thoughtful, Bali-inspired design incorporates lush plant life, eco-conscious architecture, and calming aesthetics that instantly transport guests. The hotel features eighty-seven luxuriously designed suites, a rooftop restaurant with panoramic charm, and one particularly Instagram-famous highlight—the Junglefish pool. The atmosphere is further distinguished by its child-free policy, requiring guests to be at least fifteen years old, thereby ensuring a more serene ambiance.

Business Insider’s own Samantha Grindell Pettyjohn visited and described it as one of the finest travel experiences of her life. Interestingly, while the absence of children created a calmer setting, it wasn’t even the most impressive aspect. Instead, it was the hotel’s holistic atmosphere—the blend of sustainability, beauty, and serenity—that elevated the stay to an unforgettable memory.

### What We’re Watching This Weekend
– *aka Charlie Sheen*: This two-part Netflix documentary revisits the meteoric rise and precipitous fall of actor Charlie Sheen, the acclaimed star of films like *Platoon* and *Wall Street* as well as the sitcom *Two and a Half Men.* Through raw storytelling, it explores how his career was derailed by substance abuse and personal struggles.

– *Only Murders in the Building*: The beloved Hulu mystery-comedy returns for its fifth season, once again featuring the irresistible synergy between Martin Short, Steve Martin, and Selena Gomez. The quirky trio of true-crime enthusiasts once again find themselves entangled in an actual murder case.

– *The Girlfriend*: This gripping Amazon Prime series spotlights Robin Wright as a mother torn between happiness for her son’s new relationship and suspicion about whether his girlfriend is truly right for him. Laurie Davidson and Olivia Cooke star opposite her in what promises to be an engaging family drama.

### What to Shop Right Now
– **Weighted but Breathable**: The Bearaby aesthetic weighted blanket offers both independence from traditional overheating issues and the transformative comfort of a heavy, soothing embrace. Its chunky knit design combines form and function.

– **The Pajamas of Your Dreams**: As cooler evenings set in, the time has come to elevate your sleepwear. After extensive testing of dozens of brands and fabrics, standout women’s pajama picks range from luxurious silk slips to cozy coordinated sets. Each promises indulgent comfort paired with essential breathability.

– **Streaming at Half the Price**: For those hunting for a deal, Paramount Plus is currently offering annual subscription plans at a fifty-percent discount for both new subscribers and returning members. The platform includes NFL on CBS games along with a robust library of entertainment staples, from *Survivor* to acclaimed series.

### In Closing
As always, the BI Today team signs off with gratitude for your time and attention. From Lisa Ryan, Executive Editor, to our dedicated editors and correspondents in New York—Dan DeFrancesco, Akin Oyedele, Grace Lett, and Amanda Yen—our collective mission remains the same: to bring you thoughtful curation of culture, business, entertainment, and lifestyle in one weekly package.

Sourse: https://www.businessinsider.com/bi-today-saturday-newsletter-emmy-award-predictions-2025-9